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Sierra Madre Announces Francisco Correa as General Manager of La Guitarra Mine and Mill Complex, Grants Incentive Options

Management Changes Share Capital & Compensation

Sierra Madre Announces Francisco Correa as

General Manager of La Guitarra Mine and Mill

Complex, Grants Incentive Options

Vancouver, British Columbia--(Newsfile Corp. - May 23, 2024) - Sierra Madre Gold and Silver Ltd.

(TSXV: SM) (OTCQX: SMDRF) ("

Sierra Madre

" or the "

Company

") is pleased to announce the

appointment of

Mr. Jose Francisco Correa Robles as General Manager of La Guitarra Silver-Gold Mine

and Mill Complex in Estado de Mexico, Mexico. The Company also announces the issuance of stock

options to La Guitarra employees, advisors and consultants of the company.

Mr. Correa has more than 23 years of experience in underground mining operations. He has worked for

Minera Frisco, LuisMin, Genco Resources, Farallon, Silvermex and First Majestic Silver Corp. He has

an in-depth knowledge of the Guitarra mine having served as Head Planning Engineer from 2001 to

2008, Mining Superintendent from 2010 to 2011, and Operations Manager from 2011 to 2013.

Mr.

Correa was also General Manager of Guitarra in 2013 and 2015. He is a graduate of the Autonomous

University of Zacatecas with a degree in Mining and Metallurgical Engineering.

Gregory K. Liller, Sierra Madre Chief Operating Officer and Executive Chairman, states "We are

delighted to welcome Francisco to lead our team at La Guitarra. He has a long and positive history with

the mine operations, employees, and local community."

Photo of Mr. Correa showing banded high grade quarts vein in the Guitarra mine.

To view an enhanced version of this graphic, please visit:

https://images.newsfilecorp.com/files/10436/210294_9b754734943e4be1_002full.jpg

Sierra Madre also announces that, pursuant to its Stock Option Plan, it has granted stock options to 60

employees of La Guitarra Compania Minera, S.A. DE C.V., certain directors, management and

consultants to purchase an aggregate of 7,350,000 common shares of the Company at the price of

$0.50 per share for a period of 5 years from the grant date. The options will vest 1/3 immediately as of

the date of grant; 1/3 six months after the date of the grant; and 1/3 twelve months after the date of the

grant. The Company also announces that it has granted stock options to a certain consultant to purchase

an aggregate of 225,000 common shares of the company at the price of $0.50 per share for a period of

2 years from the grant date. The options will vest 1/3 immediately as of the date of grant; 1/3 six months

after the date of the grant; and 1/3 twelve months after the date of the grant. This stock option grant is

subject to acceptance by the TSX Venture Exchange.

About Sierra Madre

Sierra Madre Gold and Silver Ltd.

(TSXV: SM) (OTCQX: SMDRF) is a precious metals development

and exploration company focused on evaluating the potential of restarting the La Guitarra Mine in the

Temascaltepec mining district, Mexico, and the exploration and development of its Tepic property in

Nayarit, Mexico. The La Guitarra Mine is a permitted, past-producing underground mine, which includes

a 500 t/d processing facility that operated until mid-2018.

The +2,600 ha Tepic Project hosts low-sulphidation epithermal gold and silver mineralization with an

existing historic resource.

Sierra Madre's management team has played key roles in managing the exploration and development of

more than 22Moz gold and 600Moz silver in combined mineral reserves and mineral resources. Sierra

Madre's team of professionals has collectively raised over $1 billion for mining companies.

On behalf of the board of directors of Sierra Madre Gold and Silver Ltd.,

"

Alexander Langer

"

Alexander Langer

President, Chief Executive Officer and Director

1-604-765-1604

Contact:

[email protected]

Cautionary Note

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the

policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this

news release.

This press release contains "forward-looking information" and "forward-looking statements" within the

meaning of applicable securities legislation. The forward-looking statements herein are made as of

the date of this press release only, and the Company does not assume any obligation to update or

revise them to reflect new information, estimates or opinions, future events or results or otherwise,

except as required by applicable law. Often, but not always, forward-looking statements can be

identified by the use of words such as "plans", "expects", "is expected", "budgets", "scheduled",

"estimates", "forecasts", "predicts", "projects", "intends", "targets", "aims", "anticipates" or "believes"

or variations (including negative variations) of such words and phrases or may be identified by

statements to the effect that certain actions "may", "could", "should", "would", "might" or "will" be

taken, occur or be achieved.

Such forward-looking information represents management's best judgment based on information

currently available. No forward-looking statement can be guaranteed and actual future results may

vary materially. Accordingly, readers are advised not to place undue reliance on forward-looking

statements or information.

SOURCE:

Sierra Madre Gold and Silver

To view the source version of this press release, please visit

https://www.newsfilecorp.com/release/210294