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Fortune BAY Initiates Environmental Studies and Community Engagement FOR Goldfields

Corporate Updates

TSXV: FOR | FWB: 5QN | OTCQB: FTBYF

fortunebaycorp.com

NEWS RELEASE

1969 Upper Water Street, Suite 2001, Purdy’s Wharf Tower II, Halifax, NS B3J 3R7 T 902.422.1421 | F 902.491.4281

FORTUNE BAY INITIATES ENVIRONMENTAL STUDIES

AND COMMUNITY ENGAGEMENT FOR GOLDFIELDS

HALIFAX, NS July 8, 2025 – Fortune Bay Corp. (TSXV: FOR) (FWB: 5QN) (OTCQB: FTBYF) (“Fortune

Bay” or the “Company”) is pleased to announce plans to advance its 100% owned Goldfields P roject

(“Goldfields” or the “Project”) in Saskatchewan, Canada, by completing environmental baseline studies and

initiating community engagement through the second half of 2025. Building on extensive historical datasets,

the 2025 environmental baseline studies have been designed to establish a foundation for regulatory

approvals advancement in 2026. The Company ’s engagement with communities will support the

development of meaningful and collaborative relationships as the Project advances. These activities have

been strategically prioritized to support efficient and effective Project advancement, recognizing that

environmental planning, engagement, and Project design are iterative processes that must progress in

parallel for successful project development.

“Our plans for 2025 reflect a n important step forward in advancing the Goldfields Project toward

development,” stated Dale Verran, CEO of Fortune Bay. “By prioritizing environmental baseline work and

proactive community engagement, we’re laying the foundation for a responsible and efficient regulatory

process. These efforts are foundational to our commitment of environmental responsibility and to forging

long-term partnerships that will shape a successful and sustainable path forward for Goldfields.”

Summary

The Goldfields Project has an approved Environmental Impact Statement (“EIS”) granted in 2008 for a

5,000 tonne per day mill and a n open pit mine at the Box deposit . Over a 10 + year period, extensive

environmental data were collected to support the EIS. Fortune Bay completed a Preliminary Economic

Assessment (“PEA”) for Goldfields in 2022, in which recommendations were made for an increased Project

scope. This included the addition of open pit mining at the Athona deposit and the management of relatively

larger volumes of waste rock and tailings.

While the foundation of an approved EIS and the extensive repository of supporting environmental baseline

studies are expected to streamline Goldfield’s path to production , changes in Project scope and the

passage of time since the original studies necessitate additional environmental assessmen t, and

engagement with the public, Indigenous groups and communities.

Fortune Bay recently commissioned an u pdated PEA, led by Ausenco Engineering Canada ULC

(“Ausenco”), to rescope the Project based on current gold pricing and incorporate key recommendations

from a recently completed study by Fuse Advisors Inc. that assessed the Goldfields Project’s optimal path

to production from both an economic and permitting standpoint. The updated PEA is expected to be issued

in Q3, 2025 (see news release dated April 30, 2025).

The outcomes of environmental studies, and feedback from community engagement activities , will be

integrated with the results of this updated PEA to provide a basis for engaging with the Saskatchewan

Ministry of Environment on the Project’s regulatory approvals process. The Company will work with the

Saskatchewan Ministry of Environment to define the required level of environmental assessment, to either

update or renew the existing EIS to consider changes in the Project scope.

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Environmental Baseline Studies

Fortune Bay has engaged Bennett Hain Consulting Ltd. of Saskatoon, SK, to identify, plan, and oversee

implementation of key, longer lead -time baseline environmental studies. Scopes of work outlined below

have been planned to verify and update historical information, and to assess the current Project area to

better understand potential Project-environment interactions. The environmental information gathered in

2025 will play a central role in advancing the Project through the regulatory approvals process.

Terrestrial Baseline Studies

Fortune Bay has retained Omnia Ecological Services of Calgary, AB to define and classify the terrestrial

environment in the current P roject footprint and surrounding area . The work is focused on e cosite

(vegetation) mapping and acoustic and visual surveys to identify birds and wildlife use in the area, including

sensitive species. Work is expected to be initiated early in Q3, 2025, and will continue on an ongoing basis

through winter into summer 2026.

Aquatic Baseline Studies

Fortune Bay has retained Ecometrix Incorporated of Mississauga, ON to carry out an aquatic environmental

baseline study in Q3 2025. The program is focused on characterizing water bodies through water quality

and limnology sampling, sediment quality testing , assessments of benthic invertebrate communities, and

fish community and health testing . The results of the se studies will update information on previously

sampled water bodies and provide baseline characterization for those not previously studied as part of the

Project.

Community Consultation

Fortune Bay has retained InterGroup Consultants Ltd. of Winnipeg, MB, (“Intergroup”) to plan and assist

with the implementation of preliminary community engagement work in 2025 . Scope of work will include

development of an engagement plan and support for initial engagement activities in Q3 2025 . All

engagement will be carried out in accordance with Fortune Bay’s social and environmental commitments

(please refer to the section provided below “About Fortune Bay’s Social and Environmental Commitments”)

and will build on the Company’s strong history of transparent and frequent engagement related to our

exploration activities.

Technical Disclosure

The Goldfields 2022 PEA, effective date October 31, 2022, was prepared in accordance with NI 43-101 by

Ausenco Engineering Canada ULC (formerly Ausenco Engineering Canada Inc.) , in collaboration with

Moose Mountain Technical Services for the mine design, and SRK Consulting (Canada) Inc. for the updated

Mineral Resource Estimate and Environmental, Permitting and Social aspects. The PEA NI -43-101

Technical Report is available on S EDAR+ (www.sedarplus.ca) and Fortune Bay’s website. A summary of

the 2022 PEA can be found in the Company’s news release dated November 1, 2022.

Qualified Person

The technical and scientific information in this news release has been reviewed and approved by Gareth

Garlick, P.Geo., Technical Director of the Company , who is a Qualified Person as defined by NI 43 -101.

Mr. Garlick is an employee of Fortune Bay and is not independent of the Company under NI 43-101.

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About Fortune Bay

Fortune Bay Corp. (TSXV:FOR, FWB:5QN, OTCQB:FTBYF) is an exploration and development company

with 100% ownership in two advanced gold projects in Canada, Saskatchewan (Goldfields Project) and

Mexico, Chiapas (Poma Rosa Project), both with exploration and development potential. The Company is

also advancing seven uranium exploration projects on the northern rim of the Athabasca Basin,

Saskatchewan, which have high-grade potential. The Company has a goal of building a mid-tier exploration

and development Company through the advancement of its existing projects and the strategic acquisition

of new projects to create a pipeline of growth opportunities. The Company’s corporate strategy is driven by

a Board and Management team with a proven track record of discovery, project development and value

creation. Further information on Fortune Bay and its assets can be found on the Compan y’s website at

www.fortunebaycorp.com or by contacting us as [email protected] or by telephone at 902 -334-

1919.

About Fortune Bay’s Social and Environmental Commitments

Fortune Bay Corp. is committed to (1) respecting the rights and dignity of communities through continual,

transparent and meaningful engagement; (2) seeking their free, prior, and informed consent; (3) honoring

their cultural values and heritage; (4) supporting their social and economic development; (5) conducting our

operations with safety, integrity and respect and; (6) minimizing our environmental impact through

responsible stewardship and promoting sustainable practices to protect the land and natural resources for

future generations.

About Bennett Hain Consulting Ltd.

Bennett Hain Consulting Ltd. is a specialized environmental consulting firm co-owned by Pamela Bennett,

a biologist and environmental toxicologist with over 20 years of international experience. The firm provides

expert support in environmental assessment, permitting, and regulatory compliance with a strong focus on

mining in Saskatchewan.

On behalf of Fortune Bay Corp.

”Dale Verran”

Chief Executive Officer

902-334-1919

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Cautionary Statement Regarding Forward-Looking Information

Information set forth in this news release contains forward -looking statements that are based on assumptions as of the date of this

news release. These statements reflect management's current estimates, beliefs, intentions, and expectations. They are not

guarantees of fut ure performance. Words such as “expects”, “aims”, “anticipates”, “targets”, “goals”, “projects”, “intends”, “plans”,

“believes”, “seeks”, “estimates”, “continues”, “may”, variations of such words, and similar expressions and references to future periods,

are intended to identify such forward-looking statements.

Since forward-looking statements are based on assumptions and address future events and conditions, by their very nature they

involve inherent risks and uncertainties. Although these statements are based on information currently available to the Company, the

Company provides no assurance that actual results will meet management’s expectations. Risks, uncertainties and other factors

involved with forward -looking information could cause actual events, results, performance, prospects and opportunities to diffe r

materially from those expressed or implied by such forward -looking information. Forward looking information in this news release

includes, but is not limited to, the Company’s objectives, goals, intentions or future plans, statements, exploration results , potential

mineralization, timing of the commencement of operations and estimates of market conditions. Factors that could cause actual results

to differ materially from such forward -looking information include, but are not limited to failure to identify targets or mineralization,

delays in obtaining or failures to obtain required governmental, environmental or other project approvals, political risks, i nability to

fulfill the duty to accommodate First Nations and other Indigenous peoples, inability to reach access agreements with other Project

communities, amendments to applicable mining laws, uncertainties relating to the availability and costs of financing or partn erships

needed in the future, changes in equity markets, inflation, changes in exchange rates, fluctuations in commodity prices, delays in the

development of projects, capital and operating costs varying significantly from estimates and the other risks involved in the mineral

exploration and development industry, and those risks set out in the C ompany’s public documents filed on SEDAR+. Although the

Company believes that the assumptions and factors used in preparing the forward -looking information in this news release are

reasonable, undue reliance should not be placed on such information, which only applies as of the date of this news release, and no

assurance can be given that such events will occur in the disclosed time frames or at all. The Company disclaims any intentio n or

obligation to update or revise any forward -looking information, wheth er as a result of new information, future events or otherwise,

other than as required by law. For more information on Fortune Bay, readers should refer to Fortune Bay's website at

www.fortunebaycorp.com.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of TSX Venture Exchang e)

accepts responsibility for the adequacy or accuracy of this release.