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FFOX.V ·

Firefox Gold Welcomes Dr. Andor Lips to Its Board of Directors

Management Changes

Firefox Gold Welcomes Dr. Andor Lips to Its Board of

Directors

VANCOUVER, BC / January 10, 2023 / FireFox Gold Corp.

(TSX.V:FFOX)(OTCQB:FFOXF) ("FireFox" or the "Company") is pleased to announce the

appointment of Dr. Andor Lips to its board of directors. Dr. Lips is an experienced geologist who

resides in the Netherlands. Dr Lips holds advisory and board positions across the globe. HCF

International Advisories, Western Tethyan Resources, 79th Group, Spectral Industries, and Verde

Magnesium are a few of the groups that are benefiting from his expertise in strategic, technical,

financial and governance matters.

Prior to his current consulting and advisory activities, he worked for Eldorado Gold as VP

European Strategy & Corporate Sustainability. He also held prior positions with the Commodity

Discovery Fund (Fund Manager), ING Bank N.V. (Senior Banker), Lydian International Ltd

(Technical Director), and BRGM (Senior Geologist and Program Manager) whilst also providing

external expert advice to the European Commission over the past decade. Dr. Lips earned his

PhD and Master's degrees in Structural Geology and Geodynamics at Utrecht University in the

Netherlands.

FireFox also announces the resignation of Mr. Timo Mäki as a director of the Company. The

Company would like to express its heartfelt appreciation to Mr. Mäki for his contribution to the

board of directors. FireFox wishes Mr. Mäki every success in his future endeavors.

Dr. Lips commented about joining the FireFox team, "It is a great pleasure to join FireFox in

these exciting times. The large landholding that FireFox has secured across the Central Lapland

Greenstone Belt is phenomenal. This area has always been on my radar since my initial

compilations at BRGM of the mineral potential across Europe. Combined with our deep Finland

expertise and locally based management team, the company holds all the key ingredients for

future success."

FireFox chairman, Patrick Highsmith, added, "We believe it is of great value to bring

independent technical directors to the board of FireFox. Andor is a geologist who comes to the

team with a substantial track record of success across industry, finance, and government. His

experience in banking and investment funds further enhances the value of his perspective. We

look forward to a tremendous 2023."

Issuance of Share Purchase Options

In association with this appointment and in keeping with its intended annual calendar, FireFox

also reports that its board of directors has approved the grant of 3,900,000 incentive stock

options to certain directors, officers, staff and consultants in recognition of their respective

contributions to the development of the Company. This grant of options is subject to the terms

and conditions of the Company's incentive stock option plan, which has been approved by

shareholders, and approval by the TSX Venture Exchange and regulatory authorities. The

options are valid for five years from the date of issuance and exercisable at a price of $0.12 per

share, a 9% premium to the closing price of the stock on Friday, January 6, 2023.

About FireFox Gold Corp.

FireFox Gold Corp is listed on the TSX Venture Stock Exchange under the ticker symbol FFOX.

FireFox also trades on the OTCQB Venture Market Exchange in the US under the ticker symbol

FFOXF. The Company has been exploring for gold in Finland since 2017 where it holds a huge

portfolio of prospective ground.

Finland is one of the top mining investment jurisdictions in the world as indicated by its multiple

top-10 rankings in recent Fraser Institute Surveys of Mining Companies. Having a strong mining

law and long mining tradition, Finland remains underexplored for gold. Recent exploration

results in the country have highlighted its prospectivity, and FireFox is proud to have a Finland

based CEO and technical team.

For more information, please refer to the Company's website and profile on the SEDAR website

at www.sedar.com.

On behalf of the Board of Directors,

"Carl Löfberg"

Chief Executive Officer

CONTACT:

FireFox Gold Corp.

Email: [email protected]

Telephone: 778-938-1994

Forward Looking Statements

The information herein contains forward looking statements that are subject to a number of

known and unknown risks, uncertainties and other factors that may cause actual results to differ

materially from those anticipated in our forward-looking statements. Factors that could cause

such differences include: changes in world commodity markets, equity markets, the extent of

work stoppage and economic impacts that may result from the COVID 19 virus, costs and supply

of materials relevant to the mining industry, changes in government and regulations affecting the

mining industry.

Forward-looking statements in this release may include statements regarding: the Company's

prospects for exploration success and its current and future work program, including the extent

and nature of exploration to be conducted in 2023. Although we believe the expectations

reflected in our forward-looking statements are reasonable, results may vary. The forward-

looking statements contained herein represent the expectations of FireFox as of the date of

dissemination and, accordingly, are subject to change after such date. Readers should not place

undue importance on forward-looking statements and should not rely upon this information as of

any other date. FireFox does not undertake to update this information at any particular time

except as required in accordance with applicable laws.

NOT FOR DISTRIBUTION TO U.S. NEWSWIRE SERVICES OR FOR RELEASE,

PUBLICATION, DISTRIBUTION OR DISSEMINATION DIRECTLY, OR INDIRECTLY, IN

WHOLE OR IN PART, IN OR INTO THE UNITED STATES.

SOURCE: FireFox Gold Corp