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FFOX.V ·

Firefox Exploring Major Structure at Its Jeesiö GOLD Project , Finland

Corporate Updates

FIREFOX EXPLORING MAJOR STRUCTURE AT ITS JEESIÖ GOLD PROJECT , FINLAND

VANCOUVER, BC – (July 29, 2019) – FireFox Gold Corp. (“FireFox” or the “Company”) is pleased to announce

that it has commenced a new field program at its fully permitted Jeesio Gold Project in the Central Lapland

Greenstone Belt in Finland. The program is directed at the major structure previously identified by the

Company, which is thought to be the continuation of the Sirkka She ar Zone (see FireFox Gold Corp. news

release dated Mar. 22, 2019). The Sirkka Shear Zone is the major deep crustal shear zone that provides the

structural control for numerous gold deposits in Central Lapland.

The new program is focused on the Utsamo gold target at Jeesio . At Utsamo, the Company has identified a 2.8

kilometre-long structurally distinct zone, associated with numerous gold anomalies in till, that follows the

contact between mafic intrusive rocks and metasediments. This feature is believed to be the continuation of

the Sirkka Shear Zone . The prospectivity of the Utsamo target is highlighted by the discovery of a gold -

bearing quartz vein system by another company about 1.7 km to the south-southeast, where several boulders

and surface samples assayed as high as 74 g/t Au and 379 g/t Au (see Aurion Resources news release dated

Feb. 12, 2019). FireFox cautions that , while Aurion ’s discovery indicates potential for the Utsamo target,

Aurion’s results may not be indicative of the mineralization on FireFox’s Utsamo target.

A detailed IP survey will be conducted at the northern part of the 2.8 km long structurally distinct zone at

Utsamo. FireFox previously completed ground magnetic surveys of the target area, including a second survey

with additional 54 line-kilometres in late winter of this year. The magnetic survey results will be combined

with the IP results to delineate the drill hole collars for a drill program later this year. In addition, detailed

sampling and analysis using MMI (Mobile Metal Ion) methodology will be conducted across the structure to

help define future drill targets. MMI is an advanced geochemical exploration technique well suited for aiding

in the identification of buried mineral deposits.

At the southern part of Utsamo, the Firefox Gold field team has recently completed detailed targeting applying

available geochemical and geophysical data together with a high-resolution LIDAR remote sensing survey.

Several secondary-targets have been identified that will be subjected to detailed mapping and surface

Quality Assurance

Dr. Petri Peltonen, Exploration Manager of FireFox Gold, is a qualified person as defined by National

Instrument 43-101 – Standards of Disclosure for Mineral Projects. Dr. Peltonen has supervised the collection

and interpretation of the technical data generated in the Company ’s field program and has helped prepare

and approves the technical information in this news release.

Patrick Highsmith, Certified Pro fessional Geologist (AIPG CPG # 11702) and director of the Company, is a

qualified person as defined by National Instrument 43-101. Mr. Highsmith has helped prepare and approves

the technical information in this news release.

About FireFox Gold Corp.

FireFox Gold Corp is listed on the TSX Venture stock exchange under the ticker symbol FFOX. The Company

is focused entirely on gold exploration in Finland where it is exploring its project portfolio that includes over

100,000 hectares of prospective ground.

Finland is one of the top mining investment jurisdictions in the world as indicated by its multiple top -10

rankings in recent Fraser Institute Surveys of Mining Companies. Having a strong mining law and long mining

tradition, Finland remains underexplored for gold. Recent exploration results in the country have highlighted

its prospectivity, and FireFox is proud to have a Finland based CEO and technical team.

For more information concerning the Company, please refer to the Company’s profile on the SEDAR website

at www.sedar.com.

On behalf of the Board of Directors,

“Carl Lo fberg”

Chief Executive Officer

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture

Exchange) accepts responsibility for the adequacy or accuracy of this release.

CONTACT:

FireFox Gold Corp.

Email: [email protected]

Telephone: 604-558-7687

Forward Looking Statements

The information in this news release contains forward looking statements that are subject to a number of known and

unknown risks, uncertainties and other factors that may cause actual results to differ materially from those anticipated

in our forward-looking statements. Factors that could cause such differences include: changes in world commodity

markets, equity markets, costs and supply of materials relevant to the mining industry, change in government and

changes to regulations affecting the mining indust ry. Forward -looking statements in this release may include

statements regarding the completion of the Offering and the timing thereof and the use of proceeds therefrom. Although

we believe the expectations reflected in our forward-looking statements are reasonable, results may vary. The forward-

looking statements contained in this press release represent the expectations of FireFox as of the date of this press

release and, accordingly, are subject to change after such date. Readers should not place undue importance on forward-

looking statements and should not rely upon this information as of any other date. FireFox does not undertake to update

this information at any particular time except as required in accordance with applicable laws.

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It should also be n oted that while FireFox’s properties are sometimes adjacent to or nearby operating or historic gold

mines or active gold projects being advanced by other companies, t he mineralization on properties nearby FireFox ’s

land packages is not necessarily indicative of mineralization on FireFox’s properties.