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CRE.V ·

Critical Elements Hires a Communication Firm

Corporate Updates

PRESS RELEASE

CRITICAL ELEMENTS HIRES A COMMUNICATION FIRM

February 8, 2017 – Montreal, Quebec – Critical Elements Corporation (“Critical Elements” or the

“Company”) (TSX-V: CRE) (US OTCQX: CRECF) (FSE: F12) announced today that it retained the services

of Hill+Knowlton Strategies ( “H+K”) in order to increase its visibility at both local and international level,

including Europe and the United States.

The agreement is for a 12-month period with a monthly fee of $5,800.

With nine offices across the country, Hill+Knowlton Strategies Canada is a leader in both public relations

and government relations. Headquartered in Toronto, the company is the No. 1- rated strategic

communications firm in the country. Its experts specialize in corporate commu nications, public affairs,

marketing communications, crisis, energy, technology, health care, social and digital communications,

financial communications and transactions. The only communications firm to have earned the Order of

Excellence from Excellence Canada, it has been recognized as one of the Best Workplaces in Canada for

eight consecutive years. Its parent company, Hill+Knowlton Strategies Inc., has 87 offices in 49 countries

as well as an extensive associate network; and it is a member of WPP (NASDAQ: WPPGY), one of the

world’s largest communications services groups.

ABOUT CRITICAL ELEMENTS CORPORATION

A recent financial analysis (Technical Report and Preliminary Economic Assessment (PEA) on the Rose

lithium-tantalum Project, Genivar, December 2011) of the Rose project, 100% owned by Critical Elements,

based on price forecasts of US$260/kg ($118/lb) for Ta 2O5 contained in a tantalite concentrate and

US$6,000/t for lithium carbonate (Li 2CO3) showed an estimated after -tax Internal Rate of Return (IRR) of

25% for the Rose project, with an estimated Net Present Value (NPV) of CA$279 million at an 8% discount

rate. The payback period is estimated at 4.1 years. The pre- tax IRR is estimated at 33% and the NPV at

$488 million at a discount rate of 8%. (Mineral resources are not mineral reserves and do not have

demonstrated economic viability). (The preliminary economic assessment is preliminary in nature). (See

press release dated November 21, 2011.)

The conclusions of the PEA indicate the operation would support a production rate of 26,606 tons of high

purity (99.9% battery grade) Li2CO3 and 206,670 pounds of Ta2O5 per year over a 17-year mine life.

The project hosts a current Indicated resource of 26.5 million tonnes of 1.30% Li 2O Eq. or 0.98% Li2O and

163 ppm Ta2O5 and an Inferred resource of 10.7 million tonnes of 1.14% Li 2O Eq. or 0.86% Li2O and 145

ppm Ta2O5.

FOR MORE INFORMATION:

Jean-Sébastien Lavallée, P.Geo.

Chief Executive Officer

819-354-5146

[email protected]

www.cecorp.ca

Investor Relations:

Paradox Public Relations

514-341-0408

Neither the TSX Venture Exchange nor its Regulation Services Provider

(as that term is defined in the policies of the TSX Venture Exchange)

accepts responsibility for the adequacy or accuracy of this release.